Following the first Serac community run, the momentum continued with a second running session organised by Serac and Rawpath Club, this time joined by YETI for a morning built around movement, community and hydration.
The event took place alongside the launch of Serac's Lap 2, “Common Goods: Bodega Store,” as well as the introduction of YETI’s latest lightweight water bottle. Bringing together returning runners and new faces, the session continued SERAC’s approach of connecting its collections with real communities and everyday movement.
Starting from Hyphaus Bukit Bintang, the runners headed out early in the morning to explore Kuala Lumpur on foot, passing through some of the city’s most visited areas before returning to Jalan Sin Chew Kee. The early start offered a different view of the city — from the streets around Bukit Bintang to the changing pace of KL as the morning began.
For Hyphaus, collaborations like this represent the kind of community we want to build around our space. Fashion, lifestyle, movement and culture can exist together, creating opportunities for people to discover something new while connecting with the brands and communities that shape our homeground.